St. Catharines, ON – The Niagara River Lions are proud to announce details for the celebration of their 10th season, marking a decade of growth, success and deep community connection in the Niagara Region. As part of his milestone, the team is unveiling a special 10th anniversary logo, a brand refresh, and revealing plans for the historic anniversary celebration. Honoring a Decade of River Lions Basketball The team’s new anniversary logo pays homage to the franchise’s history. It features the original uniform font from the 2015 inaugural season along with a blue wave element, a nod to the team’s first logo before joining the Canadian Elite Basketball League (CEBL) in 2018. The anniversary logo will be featured throughout the 2025 season, including as a patch on player uniforms, at center court, and across all marketing materials. A Bold New Look for the Future In addition to the anniversary logo, the River Lions are officially transitioning their team colors from navy and lime green to black and lime green. This change, which subtly began in 2024, will continue to be integrated across all team branding, marking the beginning of a new era for the franchise. Black symbolizes strength, resilience, and dominance, while lime green represents energy, passion, and relentless drive—traits that define the River Lions both on and off the court. #RunItBack – A New Rally Cry After winning the 2024 CEBL Championship, the River Lions are retiring the hashtag #TheHunt, signifying the completion of their championship pursuit. Moving forward, the River Lions will embrace a new mantra: #RunItBack, reflecting the team’s focus on defending their championship title in 2025 and solidifying their place as one of the league's top teams. 10th Anniversary Celebration Night – June 13, 2025 The River Lions will host a special 10th anniversary celebration night on June 13th, to honour the team's rich history where the organization will welcome back alumni, former staff, coaches, interns and volunteers for a weekend of festivities, highlighted by the championship ring ceremony and banner raising to commemorate the 2024 championship victory. Details on events including an alumni game and breakfast will be revealed at a later date, promising a weekend full of memorable moments for the River Lions family. A New Era of Leadership The 2025 season also marks a leadership transition as Michelle Biskup steps into the role of President of the Niagara River Lions. Michelle has been an integral part of the organization since 2016, growing alongside the team and shaping its success both on and off the court. Most recently serving as Vice President of Operations, she has gained experience in nearly every facet of the business. providing to be a dynamic leader and key figure in the team’s evolution. Her impact extends beyond the River Lions, as she was a valuable resource during the inception of the CEBL, helping establish some of the league’s operational framework. Originally from Burlington, Michelle has called the Niagara Region home for over a decade. Her leadership and contributions to the local business community have been recognized with multiple accolades, including being named a Business Link Top 40 Under 40 recipient in 2021 and a Women in Business Young Professional Finalist by the Greater Niagara Chamber of Commerce in 2018. As President of the Niagara River Lions, Michelle now oversees all aspects of the organization, including basketball and business operations, partnerships, and community initiatives. With her strategic vision and unwavering commitment to the franchise, she is set to lead the River Lions into their next decade of success. I'm incredibly excited to take on the role of President of the Niagara River Lions. Having been part of this organization for the past 10 years, I've seen firsthand how much we've grown, and I know there's still so much potential ahead,” said Biskup. “My goal is to continue building a strong, sustainable franchise that not only delivers an elite basketball experience but also makes a lasting impact in our community. I want to ensure that our fans, partners, and players feel proud to be part of the River Lions family. This anniversary is a chance to celebrate our history while looking ahead to an exciting future. We can’t wait to share this season with our fans, partners, and alumni.” The River Lions’ 10th anniversary season tips off May 16, and with a championship to defend, a bold new brand identity, renewed sense of purpose, and leadership, the best is yet to come.  The Niagara River Lions are one of the original six teams of the CEBL . Playing out of Meridian Centre in downtown St. Catharines, the River Lions represent the twelve municipalities of the Niagara Region while living up to the River Lions moniker of pride and strength of community. Season tickets, voucher packs, group tickets and single game tickets are on sale now. Visit www.riverlions.ca/tickets for more information. ### Media Contact: Mya Hastings Social Media & Marketing Coordinator mhastings@riverlions.ca

Canada’s leading full-service travel company remains ‘Official Travel Partner of the CEBL’ The Canadian Elite Basketball League (CEBL) announced Monday the renewal of a multi-year national partnership with redtag.ca , a Founding Partner of the league and its 10 member clubs. redtag.ca is Canada’s leading full-service travel company and, as the 'Official Travel Partner of the CEBL,' will continue to support the league and its teams in coordinating travel across the country as the seventh season of CEBL basketball tips off in May. redtag.ca will continue to provide the CEBL and its 10 member clubs with access to the best air travel options for league-affiliated personnel. In 2025, the CEBL will embark on its longest season in league history, with 127 total games, resulting in redtag.ca assisting teams in traveling over 400,000 kilometers across Canada. Their experience in serving professional sport teams and leagues, and their understanding that no two travellers are alike, will ensure the CEBL and its member teams travel with ease throughout this partnership. “Our longstanding partnership with redtag.ca has united a league built by Canadians, for Canadians, with the country’s most trusted travel company,” said Mike Morreale, Commissioner & Co-Founder of the CEBL. “As we continue our growth we have great confidence in their ongoing support to help our players, coaches, staff, officials and fans manage comfortable, timely, and convenient travel across Canada.” To mark this partnership renewal, and as a gesture of appreciation for the CEBL’s passionate basketball fans across the country, redtag.ca is providing every CEBL fan with access to an exclusive travel offer of up to $300 off* their next vacation. Fans can access this offer until December 31, 2025 through the following link: Canadian Elite Basketball League | redtag.ca “We’re pumped to team up with the CEBL once again,” said Sam Youssef, Senior Vice President of Marketing & Partnerships at redtag.ca. “Their dedication to Canadian athletes and the communities they inspire aligns perfectly with our passion for helping Canadians explore the world. It’s a slam dunk partnership - on and off the court. We can’t wait for another action-packed season!" redtag.ca makes travel easy for CEBL fans and travellers, building custom trips tailored to their wants by combining flights, hotels, vacation packages, cruises and car rentals anywhere in the world. The seventh season of the CEBL tips off May 11 when the Calgary Surge travel to Edmonton to take on the Stingers in the Battle of Alberta. A total of 127 regular season games fill the 2025 campaign , leading to playoffs that begin August 14. Championship Weekend , which features the league’s top four teams during the regular season vying for the league title, will be held at Canada Life Centre in Winnipeg, August 22-24. Season tickets and flex packs are now available league wide with priority seating access and preferred pricing. Ticket information for all CEBL games, including single-game tickets, can be found by visiting cebl.ca/tickets and cebl.ca/cw25/tickets . *Per booking. Certain conditions apply. See website for terms and conditions. - CEBL - About the CEBL A league created by Canadians for Canadians with a mission to develop Canadian players, coaches, sports executives, and referees, the CEBL boasts the highest percentage of Canadian players of any pro league in the country with 75% of its rosters being Canadian and a record 12 players with NBA experience in 2024. Players also bring experience from the NBA G League, top international pro leagues, the Canadian National team program, NCAA programs, as well as U SPORTS and CCAA. More than 20 players have signed NBA contracts following a CEBL season, and numerous CEBL players attend NBA G League training camps every year. The CEBL season runs from May through August with games broadcast live on CEBL+ , TSN, TSN+, RDS , Game+ and Next Level Sports & Entertainment . More information about the CEBL is available at CEBL.ca and @cebleague on Instagram , Twitter , TikTok , LinkedIn , Facebook & YouTube . About redtag.ca redtag.ca is one of Canada’s top travel companies, specializing in personalized travel solutions for every type of traveller. As part of the H.I.S Canada Travel Inc./TravelBrands family, redtag.ca offers an extensive selection of vacation packages, flights, hotels, car rentals, cruises, and even travel to the edge of space – making it easier than ever to plan and book unforgettable travel experiences. Known for its innovative approach and exceptional customer service, redtag.ca has earned the trust of travellers seeking great value, simplicity, and convenience. With competitive pricing and exclusive perks, redtag.ca ensures customers always get the best value for their travel investment. With over 20 years of experience, redtag.ca is committed to helping travellers create their dream vacations, powered by cutting-edge technology and a passionate team of travel professionals. Discover travel made easy™ at www.redtag.ca . Media Contacts: Aaron Gogishvili – Sr. Director, Communications & Community Relations Canadian Elite Basketball League (905) 730-4691 | agogishvili@cebl.ca Kyle Warrener – Manager, Communications & Content Canadian Elite Basketball League (905) 870-1262 | kwarrener@cebl.ca Sandra Weber – Director of Communications, Content Strategy & Social Media redtag.ca sandra.weber@travelbrands.com